Saturday, May 14, 2011

Dutch Design: Lotte De Raadt

I don't love tap water in New York. I like it, but don't love it. There is something about the taste of Dutch tap water that appeals to me so much more. Seems like Lotte De Raadt, graduate from The Design Academy Eindhoven, feels the same way.
Since tap water is about 2000 times cheaper than bottled water and doesn't need to come in a polluting plastic bottle - that seems worth promoting.
And how great would to be to promote it with one of Lotte's Tap Water Carafes. The shape of the carafe shows the origins of the water. The tall bottle with the long neck refers to water from deep underground; the low, stout bottle is the ideal shape for collecting surface water; the third can be filled with dune water. The stopper shows how the water comes to us - the tap!







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